We live in a complex world and businesses contain vast amounts of data. Some of this data is stored in computer systems, some on paper, some in people’s heads whilst other data (e.g. market or competitor information) may not be available within a single company at all but must be researched. The challenge all businesses face is how to create valuable management information out of this data so that good decisions can be made instead of bad ones.

Business Intelligence (BI) solutions involve a set of tools and processes by which information is created out of data. Key performance indicators (kpi’s) are often the outcome of a BI initiative – but which kpi’s are right for your business?